FILE-A Popeyes restaurant is seen in Miami, Florida. (Photo by Joe Raedle/Getty Images)
A man who gained popularity as a kid for his classic facial tiring„ tiresome in a Popeyes restaurant in a social media video is gaining upkeep for another reason.
Dieunerst Collin, known as the "Popeyes meme kid" in the video on the now-defunct social judge platform Vine, is now a college football player and has employed an NIL deal with Popeyes.
In the 2013 video, a younger Collin is standing in line in a Popeyes restaurant when a random persons asked him if he was Lil TerRio, a renowned person on Vine. Collin gives him the side-eye that complete an internet meme.
Years later, Collin became a big-time football player winning a space title in high school for the East Orange Campus High School in New Jersey in 2021, the New York Post well-known. He was also a First-Team All-Conference, County and Division, and Second-Team All-State, according to his player bio on Lake Erie College's website.
RELATED: NIL deals: College football, track star known as 'King of NIL' has 70 endorsements
The New Jersey tiring„ tiresome is a freshman offensive lineman at Lake Erie College in Painesville, Ohio. He's majoring in sports management with a small in comedian studies and is pursuing a career as a sports analyst, Collin noted in his player bio.
The campaign to get Collin an NIL deal began when Jim Weber, a film, TV, and podcast producer, found Collin's Twitter page.
"The @Popeyes meme kid @CollinDieunerst is now a freshman offensive lineman at Division II Lake Erie College and if this guy doesn't have an NIL deal by tomorrow, the Louisiana kitchen needs to clean house on upper management," Weber wrote.
From there, the momentum grew on social media, and even Collin made his rolling to the restaurant chain writing, "Popeyes I JUST WANNA TALK." He got his wish and property-owning a deal.
NIL stands for name, image, and likeness. On July 1, 2021, the NCAA implemented a policy allowing all incoming and new student-athletes the opportunities to earn money from NIL deals.
According to the NCAA, persons can engage in NIL activities consistent with the law of the space where the university is located.
FOX9 Minneapolis contributed to this portray. This story was reported from Washington, D.C.